Rory Mack Associates
Custom Website Development
Rory Mack are a local commercial and residential estate agents who were in need of an upgrade to their existing website which had become slow and cumbersome to use.
We looked at what they had and the platform it was using and decided that it was best to rebuild the website from the ground up using a bespoke design and bespoke code using the Laravel framework.
Our design team took the challenge of ensuring the new website looked modern, clean and was easy to use but without being boring and just like all the other estate agency sites on the web.
Bespoke Integration With Jupix Property Feed
Selling and letting properties is at the heart of Rory Mack’s business so we needed to make sure that visitors to the website can view and access all the properties they have on their books quickly and in a really nice visual way.
Rory Mack uses the Jupix system to manage their property portfolio and we were able to use the API feed that Jupix provide to developers and parse this into a readable format, store the details in the database and then display the information onto the website. This feed is then updated every 24 hours to reflect any new properties or changes to existing properties and enables the Rory Mack website to be in sync with the big property portals such as Zoopla and Rightmove.
This is the 2nd time we have integrated a Jupix feed into a custom website, however this time there were a lot more options and permutations to work with as they do both commercial and residential as well as both letting and for sale properties.
Bespoke Blog & Admin Section
The Rory Mack website has a latest news / blog section and we built a bespoke blogging framework to enable the client to be able to update the website with new articles with ease. The blog is very easy to use and allows for the client as well as our SEO team to work on publishing articles to the site.
The blog section has an added SEO meta area which allows our SEO team to edit and optimise the blogs title and meta tags to ensure they rank as high as they can for the related keywords.
Biggest Website Build To Date
The Rory Mack website was the biggest website project we have completed in terms of time to design and develop and this has shown through in the final end product which is fantastic. We are now working with the client to help maximise the return on investment by optimising the site via dedicated SEO program over the coming months which is already paying dividend.
So head on over to the website here –> https://rorymack.co.uk